Kyle Frost – Product Designer, Writer, Photographer

I'm a product designer who works across the entire stack, from pixels and prototypes to code and strategy, bridging design, development, and product.

Selected Work

Led design from pre-Series A through $55M Series B. Built AI-powered tag system that improved data integrity by 100%.

Redesigned product taxonomy and hub pages. Increased engagement 32% through better information architecture.

Built programmatic SEO system that grew outdoor community to millions of monthly visitors.

Replaced flat tag system with hierarchical taxonomy. Generated thousands of SEO landing pages capturing discovery traffic.

Full-stack app for managing hiking gear lists

Chrome extension that uses AI to automatically organize bookmarks

Deep dives, commentary, and inspiration in the outdoors and travel, once a week

Retro directory of outdoor gear and news with a nostalgic 90s aesthetic. The web used to be more fun.

Multi-agent AI debate tool for evaluating product requirements documents